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Gary Martin: Black’s enduring appeal lies in its ability to convey power

Gary MartinThe West Australian
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Once reserved for formal occasions and funerals, dressing in black from head to toe is becoming the go-to wardrobe for those who want to blend in while standing out.
Camera IconOnce reserved for formal occasions and funerals, dressing in black from head to toe is becoming the go-to wardrobe for those who want to blend in while standing out. Credit: Adobe Stock/Nadia - stock.adobe.com

Once reserved for formal occasions and funerals, dressing in black from head to toe is becoming the go-to wardrobe for those who want to blend in while standing out.

Whether attending a dinner party or strolling down the street, the fabric of fashion seems increasingly intertwined with the trend of being decked out entirely in black.

While the fashion industry dazzles with an ever-expanding kaleidoscope of colours, black — favoured by fictional icons like Morticia Addams, Darth Vader, the Grim Reaper and Dracula — holds an enduring appeal.

Despite its minor drawbacks such as appearing less approachable, attracting heat or becoming a magnet for pet hair, black’s dominance shows no signs of fading.

So as the fashion world continues to drape itself in black, it is worth unravelling why this shade continues to weave itself into so many wardrobes.

For one, black smooths over body lines to create a sleek, elongated appearance.

It is a go-to choice for those aiming for a more refined, slimming and flattering look.

Black also takes the guesswork out of matching colours or patterns, delivering a polished appearance with minimal effort.

Add to that its ability to conceal stains, spills and wear, which makes it a low-maintenance, high-reward option for those seeking effortless-style solutions.

At the same time, the reasons for choosing black go deeper than practicality.

Black has long been woven into the fabric of power and authority.

In professional settings, it is often the colour of choice for those looking to stitch confidence and control into their image.

From sleek black suits dominating boardrooms to bold black ensembles making waves on fashion runways, black threads competence and assertiveness through every look.

For some, wearing black feels like wrapping themselves in a protective shield — it allows them to navigate social situations without drawing unnecessary attention.

In chaotic environments, black offers comfort and creates a barrier between the wearer and the outside world.

This protective quality attracts those who value privacy or feel vulnerable and want to surround themselves with the safety of the colour.

Black also continues to be a powerful symbol of rebellion and individuality.

From punk rockers to goths, black has been worn by those who defy societal norms and challenge convention.

Even today, individuals rejecting traditional fashion trends often choose black to express their independence and non-conformity.

And there are, of course, some people who believe they simply look their best in black.

For those who have embraced black, it is more than just a wardrobe choice but a reflection of how they navigate the world.

As many will tell you, once you have felt the magic of black there is simply no going back.

Professor Gary Martin is CEO of AIM WA and a specialist in workplace and social affairs.

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